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Our principles

Six promises in every app.

The standards we hold ourselves to — before a feature ships and long after.

  1. 01

    Simple by design

    Every screen should make sense at a glance. If it needs a manual, we keep working on it.

  2. 02

    Privacy first

    We aim to collect only what a feature needs and to explain clearly what each app does with data.

  3. 03

    Fast and light

    Quick to open, smooth to use and easy on battery and storage — even on budget phones.

  4. 04

    Made for everyone

    Readable text, good contrast and comfortable touch targets are part of every release.

  5. 05

    Honest communication

    Store listings and in-app messages describe what our apps really do. No dark patterns.

  6. 06

    Always improving

    We listen to feedback and keep our apps updated long after launch.

Tell us how we’re doing.

If one of our apps falls short of these principles, we want to hear about it.

Contact us